Yahoo! Inc., Warner Bros. and Village Roadshow are teaming up to bring movie fans the interactive challenge “Mastermind Challenge” in conjunction with the upcoming release of Ocean’s Twelve.
The “Mastermind Challenge” will run for six weeks at Oceans12.net prior to the film’s release on December 10, 2004. Visitors to the site will get the opportunity to join the heist by simply signing up to receive two “clues” each week that are drawn from plot elements of Ocean’s Twelve.
Venturing around Yahoo! Search, Yahoo! Maps, Yahoo! Finance, etc., entrants find what they need to decipher the clues. Those who answer all 12 clues correctly are entered for a chance to win a grand prize of a trip for two to the European locations featured in the film: Amsterdam, Paris and Rome. Additional prizes include six trips for two to Las Vegas with a stay at the Bellagio Hotel and Casino and 50 Ocean’s Eleven DVDs.
In addition to the online contest, consumers can also participate in a promotion through their mobile phones on Yahoo! Mobile via the majority of wireless carriers. Once signed up for the sweepstakes, entrants receive and text in answers to trivia questions related to Ocean’s Twelve, as well as the first movie, Ocean’s Eleven, for a chance to win the grand prize – a flat panel TV, a DVD player, an Ocean’s Eleven DVD, a Verizon Samsung SCH-A670 Camera Phone and a $50 gift certificate redeemable at Verizon stores. Three additional prizes of a DVD player and an Ocean’s Eleven DVD will also be awarded.
“We’re thrilled to be partnering with Warner Bros. Pictures and Village Roadshow Pictures to create this unique promotion that allows consumers to take part in the fun of Ocean’s Twelve,” said Doug Hirsch, general manager of Yahoo! Entertainment. “We think that visitors to the site will find the puzzles fun and intriguing, and one lucky winner will be able to follow in Danny Ocean’s footsteps across Europe.”
So don’t waste anytime and miss out on the clues, head over to Oceans12.net to get started. For more on Ocean’s Twelve click here.
