TikTok food critic Keith Lee recently found himself at the center of a social media storm following his review of FOB Sushi Bar in Seattle. Known for his honest and detailed food reviews, Lee’s latest video went viral after viewers noticed something unusual while tasting the restaurant’s buffet-style sushi. The video, which showcased the unique concept of sushi sold by the pound, quickly sparked widespread discussion and concern.
Here’s a closer look at what unfolded during Lee’s visit, the controversy that followed, and how both the food critic and the restaurant responded to the situation.
What happened to Keith Lee and FOB Sushi bar?
In early November 2024, TikTok food critic Keith Lee reviewed FOB Sushi Bar in Seattle, Washington. During his tasting of salmon nigiri, viewers noticed a movement in the fish, leading to concerns that Lee had consumed a live worm. The video quickly went viral, amassing over 16 million views and numerous comments expressing alarm.
FOB Sushi Bar responded to these concerns by issuing a statement on November 15, 2024. They assured customers that the claims were false and emphasized their commitment to health and safety standards. The restaurant explained that the observed movement could result from the fish’s natural elasticity or the pressure applied by chopsticks rather than the presence of a worm.
Despite the controversy, Lee’s review had a positive impact on FOB Sushi Bar’s business. According to King5, co-owner Vincent Chen reported a significant increase in customers, attributing the surge to what he called the “Keith Lee Effect.” He noted that people were traveling considerable distances to dine at the restaurant, leading to a 50% increase in sales.
As of November 18, 2024, Keith Lee has not publicly addressed the specific concerns raised by viewers regarding the alleged worm in his sushi. The Washington State Department of Health confirmed that FOB Sushi Bar passed a January inspection with a Satisfactory rating and no health violations. The restaurant co-owner credited Lee’s visit for significantly increasing customer traffic, referring to it as a boost for their small business. Despite the claims, the restaurant reaffirmed its dedication to providing high-quality and safe food.