Scooter Braun, with a notable net worth, is famous for managing big artists, but he gained a lot of attention in 2019 for his feud with Taylor Swift over her music catalog rights. The recent release of Taylor Swift vs. Scooter Braun: Bad Blood has brought this feud back into the spotlight, making people curious about his earnings and net worth in 2024.
Here’s a look at how Scooter Braun makes his money and his various income sources.
What is Scooter Braun’s net worth in 2024?
Scooter Braun has an estimated net worth of $500 million in 2024.
Scooter Braun is a well-known American music manager, famous for discovering Justin Bieber on YouTube in 2006. He built a successful empire in artist management, working with stars like Ariana Grande and Demi Lovato. In 2021, he made headlines by selling his company, Ithaca Holdings, for $1 billion, showcasing his significant influence in the music industry.
Scooter Braun’s earnings explained — how does he make money?
Scooter Braun’s income comes from various sources, including his role as CEO of Hybe-America, managing the Taylor Swift catalog, and profits from Ithaca Holdings LLC. Additionally, he earns from music management and his work as a talent manager, contributing to his thriving career.
CEO Hybe-America
As the CEO of HYBE America, Scooter Braun earns a substantial salary and performance bonuses. The 2021 merger with Ithaca Holdings added significant revenue, and his personal stock commitments earned his clients, like Justin Bieber and Ariana Grande, millions. This role ties him to HYBE’s billion-dollar success in the entertainment industry.
Taylor Swift catalog
In June 2019, Scooter acquired Big Machine Records for $300-$350 million, gaining ownership of Taylor Swift’s first six albums. This provided substantial income from album sales and royalties. In November 2020, he sold the catalog to Shamrock Capital for a higher amount, making a considerable profit.
Ithaca Holdings LLC
n 2010, Scooter started Ithaca Holdings LLC with $120 million from investors like Spotify and Uber. Carlyle Group later invested, valuing Ithaca at $800 million. Scooter remains the majority owner, and Ithaca has ventures in TV, film, and technology, boosting his income.
Music management
Scooter Braun earns from music management through his company, SB Projects, which handles big names like Ariana Grande, Demi Lovato, and J Balvin. His forward-thinking strategies have led his artists to major commercial success and critical acclaim, significantly boosting his earnings.
Talent manager
Scooter Braun makes money as a talent manager through his company, Schoolboy Records. He discovered Justin Bieber at 12 and helped him become a global superstar. Today, he manages big names like Ariana Grande and Tori Kelly, earning through management fees and commissions from their success.
