Four new releases to predict this weekend. Usually that much “newness” makes for tough calls, but these newbies fit nicely into predictable demographics, so we should be pretty dialed in this weekend. Let’s break it down!
Laremy predicted the #1 movie correctly 2 Weeks In A Row
An entertaining film that looks like it will get bitten by sequel fatigue and 3-D avoidance. But they make them on the cheap, and there is a built-in fanbase, so it can’t fall too far down the list.
Prediction: $23.2 million
3. The Help
This is a rising stock because it fits a few demographic niches that have been mostly ignored this summer. I speak of older adults, women, and African-Americans. This could hit $20m this weekend. No, seriously. It has an A+ CinemaScore after yesterday’s $5.5 million opening.
Prediction: $16.32 million
I’m not seeing it until tonight, but I don’t think it has that Zombieland magic. It’s an R-rated comedy, but it looks to be missing the action beats.
Prediction: $15.6 million
5. The Smurfs
$135m worldwide and rising, it will hit $100m domestically this weekend with ease.
Prediction: $13.04 million
A tough film to peg, do you throw Bieber dollars at this one? Ultimately, the lack of theater counts will keep it from the top five.
Prediction: $11.7 million
They are going to need a massive international push to grind out a profit. I don’t see it.
Prediction: $8.18 million
I think even Warner Bros. would admit this didn’t fully work out.
Prediction: $7.93 million
$253m on a $140m production budget. That’s not amazing, but they set up Avengers effectively with that number.
Prediction: $6.65 million
10. The Change-Up
The budget was $52m, largely due to all the CGI needed to put Ryan Reynolds into Jason Bateman’s body. The film has earned $17m so far. Universal swings and misses.
Prediction: $6.5 million
How say you? Cheeky enough to put Final Destination 5 at the top? Do you like Rise of the Planet of the Apes to bleed a little more on its holdover number? Four new releases, predictions away!
