Rob Dyrdek’s net worth in 2025 showcases his success as a TV personality, entrepreneur, and former pro skateboarder. From his long-running MTV show Ridiculousness to his business ventures through Dyrdek Machine and Street League Skateboarding, he has built a diverse empire. His latest investments in luxury cars and media projects keep him in the spotlight.
Let’s dive into the key sources of Rob Dyrdek’s wealth and his ongoing impact in entertainment and business.
What is Rob Dyrdek’s net worth in 2025?
Rob Dyrdek has an estimated net worth of $100 million in 2025.
Dyrdek’s net worth in 2025 consists of earnings from his extensive television career, entrepreneurial ventures, real estate investments, and sponsorship deals.
Rob Dyrdek is most famous for his MTV reality shows, including Rob & Big, Rob Dyrdek’s Fantasy Factory, and Ridiculousness. He is also a former professional skateboarder, an investor in multiple businesses, and the founder of Street League Skateboarding (SLS).
What does Rob Dyrdek do for a living?
Rob Dyrdek is a television host, producer, entrepreneur, and former professional skateboarder.
Most recently, Dyrdek expanded his entrepreneurial ventures through Dyrdek Machine, his venture creation studio. He also made headlines for his deep involvement in the luxury automotive world, commissioning a one-of-a-kind Ferrari SF90 Spider through Ferrari’s Tailor Made program. His long-running show Ridiculousness continues to be a staple on MTV, and he remains a key figure in skateboarding culture.
Rob Dyrdek’s earnings explained — how does he make money?
Rob Dyrdek earns money from television, business ventures, sponsorships, and real estate investments.
- Television Career: His MTV shows, particularly Ridiculousness, continue to generate significant income. Dyrdek has also produced spin-offs like Amazingness, Deliciousness, Adorableness, and Messyness.
- Entrepreneurship: Through Dyrdek Machine, he invests in and builds multiple businesses, particularly in the entertainment, sports, and lifestyle industries.
- Street League Skateboarding (SLS): He founded this professional skateboarding league, which has grown into an international competition.
- Sponsorships & Endorsements: Dyrdek has worked with brands like Monster Energy, DC Shoes, and EA Sports throughout his career.
- Luxury Cars & Investments: Dyrdek, a major car enthusiast, recently delved into the bespoke Ferrari world, unveiling his personalized Ferrari SF90 Spider.
- Real Estate: He owns multiple properties in the exclusive Mulholland Estates community in Los Angeles, with his real estate portfolio worth over $25 million.
Looking ahead, Rob Dyrdek will continue expanding Dyrdek Machine, producing Ridiculousness, and working on various business ventures, including potential new TV projects and digital media expansions.