ViacomCBS Entertainment and Youth Brands are teaming up to raise awareness about social distancing in a new national campaign for #AloneTogether, according to Deadline. You can check out the newly released PSA below!
By practicing social distancing, you can help slow the spread of COVID-19. But staying in doesn’t mean you have to be solo. We can be #AloneTogether. pic.twitter.com/UBXfIrq3Y9
— MTV (@MTV) March 16, 2020
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MTV, Comedy Central, Paramount Network, CMT, and VH1 have teamed up with Ad Council for the campaign that was put together to promote safety and unity. The goal is to utilize the social and talent-led campaign in order to educate audiences on the importance of social distancing and driving unity through entertainment. This includes “a focus on mental health” being a “vital part of the effort, underscoring that social distancing does not mean social isolation.”
Some of the celebrities taking part in the #AloneTogether campaign include people from RuPaul’s Drag Race, Schitt’s Creek, Jersey Shore Vacation, and Black Ink Crew. Late-night hosts Trevor Noah and David Spade are also featured.
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The campaign will be shared among the celebrities’ collective half-billion-plus social media followers and will also be tailored and supported by additional networks and brands such as Nickelodeon, BET, CBS, CBS All Access, Awesomeness, Pluto TV, and Showtime.
ComingSoon.net recommends all readers comply with CDC guidelines and remain as isolated as possible during this urgent time.
